Marketing Lead

Summary and Background Information

GovHack has a vast number of media channels used to communicate with the wider audience, from general members of the public to sponsors, volunteers, government agencies and other open data bodies.


Essential Duties and Responsibilities for team roles available

You will lead GovHack’s Marketing Team and will manage a small team of people to ensure consistent and relevant outgoing communications across multiple channels. You will be responsible for carrying out the following tasks: 

  • Provide strategic insights and direction for new marketing initiatives and ideas
  • Deliver and adapt (as required) GovHack’s Marketing/Communications Plan
  • Assist with the planning of GovHack’s social media strategy
  • Manage all digital media accounts (Facebook, Twitter, LinkedIn, and Mailchimp Newsletters)
  • Ensure blogs and media articles are released frequently (Media Team)
  • Provide Marketing and Communication support and strategy to State and Local teams for their social media management

Requirements

  • Strong understanding of social media tools and mailchimp
  • Previous experience in marketing and communication
  • Knowledge of GovHack or a similar large scale Hackathon
  • Strong communication skills
  • Proven time management skills
  • Proven Leadership or management experience
  • Previous experience using the Google Suite
  • You will be required to attend our weekly video conferences (Thursday 6.30PM AEDT).

Support and Supervision

This role will be a part of the International Operations Team and will be responsible for providing updates and reporting to the rest of the team.

You will also be supported by the Operations Support Team for GovHack.


Time Commitment

The time commitment required over the duration of the year will differ depending on the phase of the project, however it is anticipated that a minimum of 5 – 8 hours a week will be required.

The first phase of this role will be the audit and cleanup phase, introduction to the MarComms plan and ongoing campaigns (Feb – May).

The second phase (June – August) will be busiest as the outgoing communications increase significantly in the leadup to the competition weekend (August).

The third phase (Sep – Nov) is less busy but still requires lots of outgoing communications for the GovHack Award season.


Volunteer Benefits

  • Deepen your marketing skills and learn new tools
  • Opportunity to network and experience working with motivated and inspiring people
  • Acknowledgements that you helped deliver the largest hackathon in the Southern Hemisphere
  • Opportunity to gain a reference from skilled professionals in your field